Life Academy Website
Type of Work
Life Academy is a fast-growing start-up acting as an elite football programme for players wishing to reach their highest possible potential.The goal consisted of creating online signup form, social and newsletter signup areas, event information about their varying courses and a blog.
As this website project was Life Academy’s first website, it was crucial to build a platform with SEO as a leading factor. Strong content with key words, titles and imagery were vital to ensuring visibility on all search engines. With the incorporation of a weekly updated blog, Life Academy were able to ensure high rankings thanks to bespoke content being uploaded to the website each week.
Although the Blog was an integral functionality to inducing traffic, an alternative method was required in order to further promote the growth of engaging fans and this was achieved through the use of newsletter signups. This involved integrating a well known ESP within Wordpress. The website also featured a live events page, information on courses, and web forms to make enquires.